To już czwarta edycja Imagination Day. W ubiegłym roku w seminariach i pokazie wzięło udział łącznie ponad 1500 osób. Od początku przyświeca nam jeden cel: inspirowanie ludzi do twórczego myślenia, poprzez pobudzanie wyobraźni, pokazywanie najlepszych case study, budowanie przestrzeni służącej wymianie myśli i doświadczeń. Niezależnie od tego, czy jesteś po stronie agencyjnej (kreatywnej, digitalowej, mediowej, designerskiej, etc.), czy klienckiej. Niezależnie od stanowiska.


30 października  •  Multikino Złote Tarasy  •  Warszawa

Goście seminariów to ludzie z wizją i pasją: dyrektorzy kreatywni wiodących agencji, zwycięzcy i prelegenci międzynarodowych festiwali reklamowych, ale też wyjątkowo inspirujący indywidualni twórcy, artyści z dziedzin okołoreklamowych, jak technologia, digital, muzyka, film, fotografia.

  • Irene Pereyra


    User Experience Director

  • Anton Repponen


    Creative Director

  • Luis Silva Dias

    Luis Silva Dias

    Chief Creative Officer of FCB International

  • Dvein

    Teo Guillem &
    Carlos Pardo


  • Andrzej Bukowiński


    Director of commercials and short films

  • Michał Makarewicz


    Directing Animator of Pixar Animation Studios

  • >James Temple


    Group Creative Director of R/GA London

  • >Yasuhiro Tsuchiya


    Creative Technologist, Dentsu Inc.

  • >Vsco Vicente


    Multidisciplinary Creative, Art Director of W+K Amsterdam

  • Irene

    User Experience Director / Designer

    As User Experience Director / Designer, Irene Pereyra is responsible for translating business requirements into intuitive interactive solutions. She has led the strategy and UX initiatives for clients including Wacom, USA Today, EA, HTC, Google, Nickelodeon, FOX, Verizon, BBC and Red Bull for both the web and cross-platform applications. Her work has been recognized by Cannes, The Webbys, FWA, Interaction Design Association and The European Design Awards.

    Irene has been a guest speaker at numerous conferences such as OFFF and FITC, and taught at prestigious learning institutions like Hyper Island, Elisava and the Design Academy in Eindhoven. Her personal projects have been displayed in design conferences and festivals in Amsterdam, Antwerp, Paris, New York, Singapore and Tegucigualpa.

    Originally from Amsterdam, she holds a Bachelor’s Degree in Fine Arts from the Art Institute of Atlanta and a Master of Science in Communications Design from Pratt Institute in New York. She currently resides in Brooklyn.

  • Anton

    Creative Director

    A recipient of the prestigious Red Dot “Best of the Best” award, Anton Repponen is a highly influential designer in the digital creative industry. As Creative Director, Anton was responsible for delivering creative solutions for clients such as Google, Wacom, USA Today, HTC, Nickelodeon, Porsche and SAS. His client work has been awarded by Cannes, FWA, The Webbys and The European Design Awards.

    Anton is a frequent guest speaker at various industry conferences including SXSW, FITC, OFFF and Adobe Live. His works have been published in Fast Company and Taschen’s Internet Case Study Book and he has led workshops at the Rochester Institute of Technology and Hyper Island in Sweden.

    Anton studied Architecture at Tallinn College of Engineering in Estonia and currently resides in Brooklyn.

  • Luis Silva Dias

    Chief Creative Officer of FCB International

    Designer extraordinaire Luis Silva Dias, president and CEO of FCB Portugal and chief creative officer of FCB International, was the lead architect of FCB’s rebrand in March of 2014.

    A founding partner of creative boutique Proteína in Lisbon in 1990, his love for editorial and publishing began when Silva Dias joined the design department of Diário de Notícias, one of Portugal’s leading daily newspapers, in 1992. A highly awarded editorial designer, Silva Dias grew his own shop and was a professor of typography and visual design for seven years before turning to advertising in 1998.

    Silva Dias, who has designed or redesigned more than 70 brands, has had a swift rise through FCB since joining the organization in 2000. Named executive creative director of FCB Portugal in 2002, Silva Dias was named president and CEO of that office in 2005. In 2013, he was appointed chief creative officer of Draftfcb Europe. His FCB International role took effect in 2014.

    The highly awarded and respected leader – a key member of FCB’s global creative council who possesses a rare combination of creative excellence and business acumen – has made significant contributions to the network’s creative output. A laureate at pretty much every creative festival, Silva Dias has been awarded by D&AD, The One Show, CLIO, Cresta, Art Directors Club, LIA and at Cannes. The resilient father of two and husband of one is an avid trout fisherman, an obsessed history reader and an accomplished cook (or so he says), that has, until today, wrecked four classic guitars and his own reputation as a player.

  • Teo Guillem &
    Carlos Pardo


    "Formed in Barcelona in 2007, Dvein is a collaborative collective that pushes the limits of live action and CGI storytelling, helmed by creative directors Teo Guillem and Carlos Pardo. With a background in fine art and design, the collective merges the physical with the digital world to craft sleek visual effects infused with their own distinctive, organic aesthetic. With an experimental, design-driven culture at its core, Dvein combine live action with animation to pursue a unique visual language in all their work across cinema, broadcast, music video, art and installation.

    Handpicked for the 2009 Saatchi & Saatchi's New Director Showcase for their mesmerising opening film for OFFF Festival, Dvein have crafted commercial work for clients including Diesel, Canal+, MTV, National Geographic and Nokia. The collective's recent intricate title sequence for retro-futuristic sci-fi movie 'Eva' by Spanish director Kike Maíllo showcases the scope of Dvein's capabilities, while their first music video for The Vein track 'Magma' - created in collaboration with Adobe - earned acclaim across the web for its visceral fusion of in-camera and computer-generated visuals.

    Dvein's work has been featured at festivals and conferences across the globe, such as F5 in New York and ArtFutura in Buenos Aires."

  • Andrzej Bukowiński

    Director of commercials and short films

    Andrew Bukowinski was born on the 15th of March 1940 in Warsaw. His father, Mieczysław Bukowiński, was an officer in Polish Air Force during World War II and served as a pilot in the English Royal Air Force (RAF). His mother, Apolinaria Śniegocka, was a pharmacist.

    Andrew Bukowinski left Poland in 1946 and for another three years lived in London. In 1949 he moved to Argentina, where he stayed until 1972. He studied architecture. In 1961, he began his career as a director of commercials. Now he is considered as one of the pioneers of this industry.

    In 1973, he moved to Brazil, where he established his business, film production ABA LTD (now ABAFILMES).


    In 1964, at the age of 24, he received the first prize at the International Advertising Film Festival in Venice (now Cannes Lions).

    In 1969, he won his first Gold Lion for Argentina for the movie "Braniff Football"

    In 1970 and 1971, he received two Gold Lions for the films "Semaphore" and "Drowned" and thus became the only director in the world who has won three consecutive Gold Lions at the International Advertising Film Festival in Cannes SAWA.

    In 1975, he won his first Gold Lion for Brazil for the movie "A man in his forties". The following year, he won the Gold Lion for the next movie "The man frustrated" for Bank Bemerindus.

    He received the "Professionals of the Year" (Globo TV) award - the most important award of the Brazilian advertising Twelve times and thus became the most awarded director.

    He won 25 Lions at international festivals in Cannes / Venice (1964-1997).

    In 1999, he received a third "Clio" in New York for "The World" newspaper "Folha de Sao Paulo".

    The film "Hitler" (client: the newspaper "Folha de Sao Paulo" and the agency W / Brasil) was listed as "One of 40 World's Best Commercials of the Century".

    Andrew Bukowinski returned for the first time to Poland in 1989. During this time, he found his roots and the Polish language, which he did not speak for more than 40 years.

    In 1992, he and his daughter Paula received a Polish passport.

    In 1998 he was invited to Lódź advertising festival "Demo".

    In 1999, he received the Knight's Cross of the Order of Polonia Restituta Polish.

    In 2000 was awarded the "Titan" in Cracow (Crackfilm) for "Most Outstanding Advertising Developers Polish Lifetime Achievement Award".

    In 2003, on the fifteenth Polish Film Festival in America (Chicago, IL) was awarded the "Wings" (Wings Award) for "outstanding achievements in film outside the Polish"

    In his lifetime, he directed more than 3,000 commercials. He has directed more than 100 commercials for the Polish market. In November 2006, received the order "Gloria Artis".

    Andrew Bukowinski is still active in his work.

  • Michał Makarewicz

    Directing Animator of Pixar Animation Studios

    Michal Makarewicz joined Pixar Animation Studios in early 2003. He has animated on The Incredibles, Cars, Ratatouille, Wall­E, Toy Story 3, Cars 2, Brave, and is currently working on Pixar’s 2015 film Inside Out. Michal has been a Supervising Animator on the Up DVD short film Dug’s Special Mission, Directing Animator on Cars 2, and was most recently Supervising Animator on Pixar’s first half­hour TV special, “Toy Story of Terror.” Michal was awarded an Annie for “Outstanding Character Animation in a Feature Production” by the International Animated Film Society for his work on Ratatouille.

    In addition to his work at Pixar, Michal has been teaching animation since 2005. He has contributed lectures as well as taught classes at the online school Animation Mentor, and has instructed classes at California College of the Arts and the Academy of Art University in San Francisco. Michal has also been a contributing mentor to the Pixar internship program for the last seven years, helping foster growth and development within the company. Michal owns and operates The Animation Collaborative, located in Emeryville, CA. The Animation Collaborative offers a series of workshops in animation, character design, story, and a variety of other subjects, all lead by some of the most talented artists and instructors in the industry.

  • Lucio

    Group Creative Director of R/GA London

    As Group Creative Director and Head of Design at R/GA London, Lucio has been leading the Design Department since joining the London office in 2008, providing guidance and helping out building an exceptional design department serving across 14 industry leading global brands including, Nike, Beats by Dre, Unilever, O2, Aston Martin, Pearson, BNP Paribas, Nokia, Disney, BBC, Heineken and Google.

    With more than 13 years of experience in graphic and interactive design, Lucio skill sets rely on exceptional understanding of human-computer interaction, typography, design direction and branding. Lucio believes that the only way to create true meaningful products is through a honest and well crafted design approach.

    Before joining R/GA, Lucio served as creative director at Framfab, Denmark from 2007 to 2008. He was the lead creative on Nike Women and NIKEiD for the Europe, Middle East, and Africa (EMEA) region. Prior to that, Rufo worked at F/Nazca Saatchi & Saatchi from 2004 to 2006, as Art director on a variety of accounts including Nike, Skol Beer, Campana Brothers, Unibanco, Petrobras, and Toyota.

    Throughout the years, Lucio has earned numerous honors at the most prestigious industry award shows, including Communication Arts, One Show Interactive, Cannes Cyber Lions, London International Awards, D&AD Awards, and CLIO Awards, from helping Aston Martin redefine beauty and performance to going beyond the scoreboard with BNP Paribas We are Tennis, from taking over Times Square with Beats by Dre #ShowYourColor to designing Beats Music.

  • Yasuhiro

    Creative Technologist, Dentsu Inc.

    Yasuhiro started his career in a creative planning role in the digital advertisement sector at Aoi Advertising Promotion Inc in 2004. He currently works as an award winning Creative Technologist at CDC, the digital innovations arm of Dentsu Inc. creating digital promotion for prominent clients such as CocaCola, Google, Japan Aerospace Exploration Agency and Soft Bank. Outside of advertising, he is a member of the award winning project called "neurowear" ( where they are continuously exploring possibilities of converging biometrics sand communication. Their best known product, necomimi (bionic cat ears) was selected as one of the Top 50 inventions for 2011 by TIME magazine.

  • Vasco

    Multidisciplinary Creative, Art Director of W+K Amsterdam

    Vasco Vicente is a 29 year old multidisciplinary creative, currently based in Amsterdam, working his skills as Designer, Illustrator and Art Director at W+K – for the likes of Nike, Heineken, Tesco Mobile, Citizen and more. His works have been seen across international press and magazines such as Vice, Creative Review, IDN and others...

    Originally from Setúbal, in Portugal, Vasco Vicente knew pretty much from the early age of 4 what he want to do for the rest of his life... and he got it right pursuing it, finishing high school in an Art School Academy and making his way while taking a Degree in Graphic Design - followed by a Master’s degree in Studies of Visual Cultures.

    Today, he’s well known as a multidisciplinary Creative, based in Amsterdam. He may be only 29 but has become an experienced Art Director in advertising agencies such as W+K, where he currently works for the likes of Nike, Heineken, Tesco Mobile, Citizen and more. And for that he’s a Cannes Lion award winner, praised for his contributions as speaker and guest jury in some design festivals held in Europe, and his works have been seen across international press and publishings that include Vice, Creative Review, IDN Magazine, Ammo Illustration Magazine London and Computer Arts. As an artist his collaborations and collective projects include his presence at the Mashup Art San Gauntlet Gallery in San Francisco, featuring names such names as Fab Ciraolo, Bethany Marchman, Ruben Ireland and Will Arvind.


30 października  •  Multikino Złote Tarasy  •  Warszawa


DO KOŃCA: 00m 00s


DO KOŃCA: 00m 00s

Andzej Bukowiński Abafilmes, Sao Paulo

Simplicity in the communication

Andres has been directing commercials for more than 50 years. His style is conceptual and the essence of his work is the simplicity with which he communicates ideas. His work is designed to achieve maximum synthesis. He often films in one take without cuts. Another characteristic is his very long partnerships with clients. He specialized in the use of helicopters for his films, developing special rigs for the camera and becoming a helicopter pilot himself. Andres gives great importance to the sound track and until today he personally directs the voice-over in his films. Probably his greatest achievement are directing actors. He loves to create and develop the different characters in the film.

DO KOŃCA: 00m 00s

Lucio Rufo R/GA London

The Right Music

Streaming music services lack heart. Algorithms aren’t enough to fix the problem—to do that you need people driven by a passion for music. That was the brief from Jimmy Iovine and Trent Reznor: design a revolutionary new music service combining human curation and technology. Lucio Rufo, Group Creative Director at R/GA London, will talk about how embracing humanity helped his team to create a new way to experience digital music. The design of Beats Music.

DO KOŃCA: 00m 00s


DO KOŃCA: 00m 00s

Teo Guillem and Carlos Pardo Dvein, Barcelona

Evolution of ideas

How we usually evolve from the first rough idea to the last one.

DO KOŃCA: 00m 00s

Michał Makarewicz Pixar, San Francisco

The search for creative solutions, through an animators perspective

Within the talk Michal will explore the creative process we face as artists in this field of Animation. How technology is involved in pushing our creative boundaries, and how those boundaries push the technology. A peak into a part of the process we go through to try and create entertaining scenes in our films. How a seed of an idea is formed and how they are juggled and eventually takes shapes through the process at work.
He will also dive into the theoretical process of cultivating good ideas. Discussing how culture, life, rules, inspiration, and expectations all help us cultivate not just a good idea, but the best idea for the work.

DO KOŃCA: 00m 00s

Lunch (we własnym zakresie)

DO KOŃCA: 00m 00s

Luis Silva Dias FCB International

My Story is better than everybody else's story

Ideas need a story and creativity is a play. But some plays are better than others. The ones that resonate with the recipients. The ones that are theirs. How do we tell people their own stories?

DO KOŃCA: 00m 00s

Yasuhiro Tsuchiya Dentsu Inc.

Creating Imagination through Lateral Thinking of Technology

How can we design methods of powerful communication in the valley of rapid evolution and obsolescence of technology?

In this presentation, Yasuhiro will talk about "how to embrace technology upon developing new ideas" through his experimental work within the award winning neurowear project and client work at CDC , the digital innovation arm of Dentsu Inc.

DO KOŃCA: 00m 00s


DO KOŃCA: 00m 00s

Irene Pereyra & Anton Repponen

Collaborating across UX and design

Irene Pereyra, User Experience Director and Anton Repponen, Creative Director, will walk-through an in-depth ‘behind the scenes’ of the redesign of and the challenges in other large redesigns in a chronological manner: from how the projects started, to the successes and hurdles faced along the way, and ultimately to launch. This presentation is an opportunity to learn about the ideas that worked and the others that failed miserably. It is the ‘behind the scenes’ story of the real-life challenges faced by Anton and Irene, told in an incredibly candid manner.

DO KOŃCA: 00m 00s

Vasco Vicente W+K, Amsterdam

Pursuing dreams - Heart + Direction

It is a story about Pursing your ideas until the end, believing that the best ideas come as jokes, and never give up on your dreams.

DO KOŃCA: 00m 00s

Pokaz Cannes Lions Imagination Day


Pokaz Cannes Lions

Warszawa Wrocław Kraków Poznań Gdynia Łódź Katowice

Wieczorny pokaz najlepszych reklam i kampanii reklamowych, nagrodzonych w tegorocznej edycji najbardziej prestiżowego konkursu reklamowego na świecie - Cannes Lions, w kategoriach Film oraz Titanium & Integrated, już na stałe wpisał się w kalendarz branżowych jesiennych wydarzeń, których nie można przegapić.

Pokaz odbędzie się w aż 7 miastach Polski, w Multikinie: Warszawa, Wrocław Arkady Wrocławskie, Kraków, Poznań Stary Browar, Gdynia, Katowice i Łódź (Silver Screen)! Pokaz w Warszawie poprzedzony będzie wręczeniem statuetek polskim agencjom, które doceniono na tegorocznym Festiwalu oraz zostanie nagrodzony najlepszy team konkursu Young Creatives Eurobest.


  • Seminaria

  • Szanowni Państwo, uprzejmie informujemy, iż pula biletów na seminaria została wyprzedana. Bardzo dziękujemy za zainteresowanie i zapraszamy za rok. W razie pytań, prosimy o kontakt:

    Jednocześnie informujemy, że są jeszcze dostępne bilety na wieczorne pokazy Cannes Lions w Multikinie: Złote Tarasy, Gdynia, Katowice, Kraków, Poznań Stary Browar, Warszawa Złote Tarasy, Wrocław Arkady Wrocławskie, Łódź (Silver Screen).

  • Pokaz Cannes Lions

  • Multikino Złote Tarasy

    35,00PLN BRUTTO

    bilety normalne

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    bilety ulgowe

  • Pozostałe miasta

    25,00PLN BRUTTO

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    20,00PLN BRUTTO

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  • Bilety na pokaz dostępne w kasach Multikina Złote Tarasy oraz na stronie


Informacji o seminariach i pokazie udziela:

Agata Wiewióra, Project Manager SAR

tel.22 898 84 25


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